MSC Group Opens New North American Cruise Division HQ in Miami

The $100 million investment will create 1,500 new jobs and generate $300 million in annual economic impact.

Published on Feb. 9, 2026

MSC Group's Cruise Division has opened its new North American headquarters in the heart of Downtown Miami, occupying the entire seventh floor of the Block 55 at Sawyer's Walk development. The ribbon-cutting ceremony was attended by local officials, MSC Group leadership, and key stakeholders, marking a major milestone for the company's presence in North America.

Why it matters

The new headquarters reflects MSC Group's long-term commitment to Miami as a strategic gateway for North America and a global hub for cruising, trade, and logistics. The investment will create hundreds of new jobs and generate significant economic impact for the region, further strengthening Miami-Dade's position as a global center for cruise tourism and maritime commerce.

The details

The 130,000-square-foot office space will house MSC Group's North America Cruise Division, including its MSC Cruises and Explora Journeys brands. The project represents a $100 million direct investment by MSC Group and is expected to support an additional 1,500 jobs over the next three years and $300 million annually in recurring direct economic impact in Miami-Dade County.

  • The ribbon-cutting ceremony took place on February 9, 2026.

The players

Daniella Levine Cava

Miami-Dade County Mayor.

Eileen Higgins

City of Miami Mayor.

Pierfrancesco Vago

Executive chair of MSC Group's Cruise Division.

Rubén A. Rodríguez

CEO of MSC Group's North America Cruise Division.

SG Holdings

The developer of the 1.5 million-square-foot Block 55 at Sawyer's Walk mixed-use project.

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What they’re saying

“Our new North American Cruise Division headquarters reflects the scale of our ambitions for both MSC Cruises and Explora Journeys. By bringing our teams together under one roof, we are creating an environment that fosters collaboration, innovation and shared purpose as we continue expanding our footprint, deploying more ships, welcoming more guests and strengthening our presence across U.S. homeports.”

— Rubén A. Rodríguez, CEO of MSC Group's North America Cruise Division (Community News Releases)

“I am thrilled to welcome MSC Group's North American Cruise Division headquarters to Miami-Dade County, just a few miles from PortMiami, the Cruise Capital of the World and Cargo Gateway of the Americas. This exciting investment will create hundreds of new jobs, generate meaningful economic impact, and further strengthen Miami-Dade's position as a global hub for cruise and cargo operations.”

— Daniella Levine Cava, Miami-Dade County Mayor (Community News Releases)

“MSC Group's decision to establish its North American Cruise Division headquarters in Miami reflects the city's unmatched position as a global gateway for trade, travel, and maritime commerce. The message is clear: We welcome global companies, encourage relocation and expansion, and foster an environment where innovation, collaboration, and prosperity can flourish.”

— Eileen Higgins, City of Miami Mayor (Community News Releases)

What’s next

The new headquarters opening follows a series of major investments by MSC Group in South Florida, including the recent opening of North America's largest cruise terminal at PortMiami and the launch of its flagship MSC World America from the homeport, further solidifying the region's role at the center of the company's North American operations.

The takeaway

The opening of MSC Group's new North American Cruise Division headquarters in Miami represents a significant investment in the region's cruise and maritime industries, underscoring the city's position as a global hub for trade, travel, and logistics. This move will create hundreds of new jobs and generate substantial economic impact, further strengthening Miami-Dade's status as a premier destination for international business and tourism.