McDonald's Free Caviar Kits Sell Out in Minutes

Fans express disappointment as the limited-edition McNugget Caviar kits disappear from the website.

Published on Feb. 10, 2026

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McDonald's launched a promotion offering free McNugget Caviar kits, featuring premium Baerii Sturgeon caviar, crème fraîche, and a Mother of Pearl caviar spoon, along with a $25 Arch Card to purchase Chicken McNuggets. However, the kits sold out within minutes of becoming available on the dedicated website, leaving many fans frustrated and disappointed.

Why it matters

The promotion was an attempt by McDonald's to offer a more upscale and premium product to customers, tapping into the growing popularity of caviar and gourmet food pairings. The rapid sellout highlights the high demand for exclusive or limited-edition offerings, even from a fast-food giant like McDonald's.

The details

The McNugget Caviar kits were made available on a special website, McNuggetCaviar.com, starting at 11 a.m. ET on Tuesday. However, the site quickly crashed due to the high volume of traffic, and when it returned, all the kits had already been claimed. Fans took to social media to express their disappointment, with some calling the promotion a "total rip-off" and a "let down."

  • The McNugget Caviar kits were launched on Tuesday, February 10, 2026 at 11 a.m. ET.
  • The kits sold out within minutes of becoming available on the website.

The players

McDonald's

A global fast-food chain that partnered with Paramount Caviar to offer the limited-edition McNugget Caviar kits.

Paramount Caviar

A premium caviar provider that supplied the Baerii Sturgeon caviar for the McDonald's promotion.

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The takeaway

The rapid sellout of McDonald's McNugget Caviar kits highlights the high demand for exclusive or limited-edition offerings, even from a fast-food giant. This promotion was an attempt by McDonald's to tap into the growing popularity of caviar and gourmet food pairings, but the disappointment expressed by fans suggests the company may need to rethink its approach to such premium product launches in the future.