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Norwalk Today
By the People, for the People
Booking Holdings Announces 25-for-1 Stock Split
Company raises authorized common shares from 1 billion to 25 billion, with split-adjusted trading starting April 6
Apr. 2, 2026 at 8:34pm
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Booking Holdings' stock split aims to make its shares more accessible to a wider range of investors, reflecting the company's continued growth and financial strength.Norwalk TodayBooking Holdings Inc., the parent company of travel booking platforms like Priceline and Kayak, has implemented a 25-for-1 forward stock split and increased its authorized common shares from 1 billion to 25 billion. The split-adjusted trading is expected to commence on April 6, 2026.
Why it matters
The stock split is intended to make Booking Holdings' shares more accessible to a wider range of investors, potentially increasing liquidity and trading volume. This move follows similar actions by other major tech companies in recent years to make their stocks more affordable for individual investors.
The details
According to the SEC filing, Booking Holdings filed an amendment to its Restated Certificate of Incorporation on April 2, 2026, to effect the 25-for-1 forward stock split and proportionately increase the number of authorized common shares. The split will take effect at 4:01 pm Eastern Time on April 2, and split-adjusted trading is scheduled to begin on April 6.
- On April 2, 2026, Booking Holdings filed an amendment to its Restated Certificate of Incorporation to effect the 25-for-1 forward stock split.
- The stock split took effect at 4:01 pm Eastern Time on April 2, 2026.
- Split-adjusted trading is expected to commence on Monday, April 6, 2026.
The players
Booking Holdings Inc.
The parent company of travel booking platforms like Priceline and Kayak, which has implemented a 25-for-1 forward stock split and increased its authorized common shares.
Peter J. Millones
The Executive Vice President and General Counsel of Booking Holdings Inc., who signed the SEC filing on behalf of the company.
The takeaway
Booking Holdings' stock split is the latest move by a major tech company to make its shares more accessible to individual investors, potentially boosting liquidity and trading volume. This action reflects the broader trend of large corporations taking steps to democratize stock ownership and appeal to a wider investor base.

