Natural Grocers Introduces Regenerative Organic Certified Pasture-Raised Eggs

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Natural Grocers, the nation's largest family-operated natural and organic grocery retailer, is launching a new private-label offering of Regenerative Organic Certified Pasture-Raised Eggs. The eggs meet industry-leading standards for soil health, animal welfare, and farmworker fairness, and are also Certified Humane Raised & Handled.

Why it matters

The introduction of these new regenerative organic eggs reflects Natural Grocers' longstanding commitment to supporting sustainable agriculture, humane animal practices, and fair treatment of farmworkers. As consumer demand for ethically-sourced food continues to grow, this move positions Natural Grocers as a leader in providing high-quality, responsibly-produced private-label products.

The details

The new Natural Grocers Brand Regenerative Organic Certified Pasture-Raised Eggs are produced by small family farmers who follow regenerative farming principles focused on soil health, biodiversity, and carbon capture. The eggs are also Certified Humane Raised & Handled, meaning the hens live outdoors and engage in natural behaviors like foraging and roaming. The 12-count cartons will be available at Natural Grocers stores with an Always Affordable price of $7.99, or $6.99 for {N}power members.

• The new Regenerative Organic Certified Pasture-Raised Eggs are launching in Natural Grocers stores in April 2026.

What they’re saying

What’s next

Natural Grocers plans to continue expanding its private-label brand with more premium-quality, Always Affordable products in the future.