Broncos Owners Acquire 40% Stake in Colorado Rockies

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The owners of the Denver Broncos, the Penner Sports Group, have acquired a 40% stake in the Colorado Rockies baseball franchise. This strategic partnership is expected to provide the Rockies with much-needed financial resources to retire debt and invest in talent, potentially transforming the team's competitiveness within Major League Baseball.

Why it matters

The Rockies have long struggled with financial constraints compared to larger-market teams, but the Penners' investment could be a game-changer. By combining the Monforts' local expertise with the Penners' success in revitalizing the Broncos, this alliance has the potential to create a formidable sports powerhouse in Colorado.

The details

The Rockies, valued at $1.68 billion, have now welcomed the Penner Sports Group as a 40% owner. This infusion of capital will allow the franchise to retire its debt and provide resources for attracting top talent. The partnership between the Monforts, the long-standing Rockies owners, and the Penners, who recently revitalized the Broncos, is seen as a strategic alliance that can leverage each other's strengths.

• The Penner Sports Group acquired the 40% stake in the Colorado Rockies in April 2026.

What’s next

The Penner Sports Group's investment in the Rockies is expected to provide the team with the financial resources needed to be more competitive in Major League Baseball. Fans and analysts will be closely watching to see how the partnership between the Monforts and the Penners unfolds and the impact it has on the Rockies' performance in the coming seasons.