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Broncos Owners Acquire Stake in Colorado Rockies
The Penner Sports Group has purchased approximately 40% of the MLB franchise.
Apr. 10, 2026 at 9:22pm
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New Rockies ownership aims to reshape the team's future through strategic investment and a cubist artistic lens.Denver TodayDenver Broncos owners Greg Penner and Carrie Walton Penner have officially become minority owners of the Colorado Rockies baseball team. The Penners' investment group, Penner Sports Group, has acquired around a 40% stake in the Rockies, which Forbes has valued at $1.68 billion. The deal has been approved by Major League Baseball.
Why it matters
This move allows the Rockies to retire outstanding debt and invest in improving the fan experience at Coors Field, their 31-year-old downtown Denver ballpark. It also brings in new ownership with deep pockets and a proven track record of success in the NFL with the Broncos.
The details
Under the agreement, Rockies chairman and CEO Dick Monfort and owner/general partner Charlie Monfort will continue in their current roles, while Walker Monfort remains the team president. The Penner Sports Group's investment is expected to provide the financial resources needed to enhance the Rockies' competitiveness on the field after three straight 100-loss seasons.
- The deal was officially announced on April 10, 2026.
- The Rockies entered the 2026 season with a 6-7 record under manager Warren Schaeffer.
The players
Greg Penner
Co-owner of the Denver Broncos and now a minority owner of the Colorado Rockies.
Carrie Walton Penner
Co-owner of the Denver Broncos and now a minority owner of the Colorado Rockies.
Dick Monfort
Chairman and CEO of the Colorado Rockies, who will continue in his current role.
Charlie Monfort
Owner and general partner of the Colorado Rockies, who will continue in his current role.
Walker Monfort
President of the Colorado Rockies.
What they’re saying
“Greg and Carrie have proven that they share the same passion for our region and a strong commitment to compete at the highest level. We are thrilled to add them to the Colorado Rockies' ownership group as we best position this franchise for long-term sustained success.”
— Dick Monfort, Chairman and CEO, Colorado Rockies
What’s next
The Rockies will look to leverage the Penners' investment to improve the team's on-field performance and fan experience at Coors Field in the coming seasons.
The takeaway
This deal brings new deep-pocketed ownership to the Rockies, which should provide the financial resources needed to turn around the team's recent struggles and invest in enhancing the fan experience at their historic downtown Denver ballpark.
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