Denver's Iconic Brown Palace Hotel Up for Sale

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The Brown Palace Hotel, one of downtown Denver's most iconic buildings, has been put up for sale by its current owner, Crescent Real Estate. The 9-story, 243-room hotel first opened in August 1892 and is Denver's second-oldest hotel still in operation. Crescent Real Estate has owned the property since 2018 but is now tapping Newmark to market the historic hotel.

Why it matters

The sale of the Brown Palace represents a significant shift in Denver's hospitality landscape. As one of the city's most recognizable and storied hotels, its future ownership will impact the character and reputation of downtown Denver. The hotel's new owner will face the challenge of preserving the Brown Palace's legacy while adapting it to modern hospitality demands.

The details

The Brown Palace Hotel has been a fixture in downtown Denver for over 130 years. Crescent Real Estate acquired the property in 2018, but the company's ownership has been marked by challenges, including the impacts of the COVID-19 pandemic on the hospitality industry. Now, Crescent has decided to put the iconic hotel up for sale, tapping commercial real estate firm Newmark to handle the marketing and sale process.

• The Brown Palace Hotel first opened in August 1892.
• Crescent Real Estate acquired the hotel in 2018.
• The hotel was photographed with empty windows on September 4, 2024.

What’s next

The sale process for the Brown Palace Hotel is now underway, with Newmark handling the marketing and negotiations. The new owner will face the challenge of preserving the hotel's historic legacy while adapting it to meet modern hospitality demands.