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Broomfield Today
By the People, for the People
Vail Resorts Receives 'Hold' Rating from Analysts
Brokerages maintain a neutral outlook on the ski resort operator's stock performance.
Apr. 10, 2026 at 8:19am
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Premium equipment and accessories symbolize the luxury and exclusivity of the Vail Resorts brand and its upscale mountain destinations.Broomfield TodayVail Resorts, Inc. (NYSE:MTN) has received an average 'Hold' recommendation from 14 brokerages covering the stock, according to MarketBeat Ratings. One analyst has a 'Sell' rating, eight have 'Hold' ratings, and five have 'Buy' ratings on the company, with an average 12-month price target of $165.
Why it matters
Vail Resorts is one of the largest ski resort operators in North America, owning and operating a portfolio of premier mountain destinations. The company's stock performance and analyst sentiment can signal broader trends in the travel and leisure industry, as well as provide insights into consumer demand for winter sports and activities.
The details
The analysts' ratings and price targets reflect a mixed outlook on Vail Resorts' near-term prospects. While some see potential upside in the stock, others are more cautious, citing factors like the company's recent earnings miss and the potential impact of the COVID-19 pandemic on the ski industry. Vail Resorts has also faced challenges like supply chain disruptions and labor shortages that have affected its operations.
- Vail Resorts last reported earnings on March 9, 2026.
- The company paid a quarterly dividend of $2.22 per share on April 9, 2026.
The players
Vail Resorts, Inc.
A leading mountain resort company that owns and operates an integrated network of ski areas, hotels, restaurants, and retail outlets.
Robert A. Katz
Chief Executive Officer of Vail Resorts, who recently purchased 37,500 shares of the company's stock.
Angela A. Korch
Chief Financial Officer of Vail Resorts, who recently purchased 190 shares of the company's stock.
What they’re saying
“We must not let individuals continue to damage private property in San Francisco.”
— Robert Jenkins, San Francisco resident
“Fifty years is such an accomplishment in San Francisco, especially with the way the city has changed over the years.”
— Gordon Edgar, Grocery employee
The takeaway
Vail Resorts' mixed analyst ratings and recent stock performance reflect the ongoing challenges facing the ski industry, including the impact of the pandemic and supply chain disruptions. However, the company's diversified portfolio of mountain destinations and its popular Epic Pass program continue to position it as a leader in the sector.


