Charlotte's Web Posts First Year-Over-Year Sales Bump Since 2021

Louisville-based CBD company sees sales increase in fiscal 2025 after years of declines.

Mar. 31, 2026 at 6:20pm

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A high-end, photorealistic studio still-life photograph featuring a polished, geometric glass bottle filled with a golden CBD oil liquid, resting on a clean, monochromatic background and illuminated by dramatic studio lighting to represent abstract corporate strategy and market performance.Charlotte's Web's first year-over-year sales increase since 2021 signals a potential turnaround for the Louisville-based CBD company.Boulder Today

Charlotte's Web, the Louisville-based CBD company, posted higher sales in fiscal 2025 than in 2024, marking the first annual sales revenue increase for the company since 2021. The positive sales results come as the company continues its 'Trust The Earth' pro-hemp access campaign, which includes a large-scale art installation on a Kansas farm.

Why it matters

Charlotte's Web has faced declining sales in recent years, so this year-over-year increase is a significant milestone for the company as it works to regain momentum in the competitive CBD market. The company's marketing efforts and product innovations will be closely watched by industry analysts to see if this sales bump can be sustained.

The details

Charlotte's Web posted higher sales in fiscal 2025 than in 2024, the first annual sales revenue increase for the company since 2021. The company's 'Trust The Earth' campaign, which includes a 76-acre art installation on a Kansas farm, is part of its efforts to promote hemp access and awareness.

  • Charlotte's Web reported its fiscal 2025 results in March 2026.
  • The company's last year-over-year sales increase was in 2021.

The players

Charlotte's Web

A Louisville-based CBD company that has faced declining sales in recent years but is now seeing a year-over-year increase in fiscal 2025.

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The takeaway

Charlotte's Web's return to year-over-year sales growth is a positive sign for the company as it works to regain its footing in the competitive CBD market. The success of its marketing campaigns and product innovations will be closely watched to see if this sales bump can be sustained.