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Aurora Today
By the People, for the People
Monarch America Shares Drop 9.2%
The company's stock price declines amid trading activity
Mar. 28, 2026 at 4:52am
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Shares of Monarch America, Inc. (OTCMKTS:BTFL), a Denver-based company that sells hydroponic lights and equipment, traded down 9.2% on Friday. The stock price fell as low as $17.34 before closing at $18.06, with 2,334 shares changing hands - a 72% decline from the average session volume.
Why it matters
Monarch America's stock performance is closely watched as the company provides products and services to the legal and regulated marijuana industry in Colorado. Fluctuations in the company's share price can signal changes in investor sentiment and demand for its offerings.
The details
Monarch America, through its subsidiary The Big Tomato, Inc., sells a variety of hydroponic lights, systems, nutrients, and other gardening equipment to indoor growers and commercial cultivators in the Denver area. The company also provides turnkey solutions and management consulting to marijuana businesses.
- Monarch America's stock traded down 9.2% on Friday, March 28, 2026.
The players
Monarch America, Inc.
A company that sells hydroponic lights, systems, and other equipment to indoor growers and commercial cultivators, with a focus on the legal marijuana industry in Colorado.
The takeaway
Monarch America's stock decline highlights the volatility and sensitivity of companies operating in the legal cannabis space, where factors like regulatory changes, market competition, and investor sentiment can significantly impact financial performance.


