Susie Bynum Launches New Wine Collection Honoring Family Legacy

Third-generation winemaker Susie Bynum debuts a portfolio of premium Sonoma County wines that capture the essence of California terroir.

Published on Mar. 5, 2026

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Susie Bynum, daughter of renowned Russian River Pinot Noir pioneer Davis Bynum, has launched a new collection of handcrafted premium wines under the Susie Bynum Wines label. The portfolio features Chardonnay, Pinot Noir, and Cabernet Sauvignon sourced from some of Sonoma County's finest vineyards, including the Russian River and Alexander Valley appellations. Bynum aims to build on her family's winemaking legacy while bringing a contemporary perspective to the wines, which reflect the character of their regions and a commitment to quality and sustainability.

Why it matters

The launch of Susie Bynum Wines represents the next chapter in a storied winemaking family's history. As the daughter of a pioneering Pinot Noir producer, Susie Bynum is poised to carry on her family's legacy while putting her own modern stamp on Sonoma County wines. Her focus on capturing the essence of California terroir through handcrafted, premium offerings aligns with growing consumer demand for authentic, high-quality wines that showcase a sense of place.

The details

Susie Bynum Wines will initially feature three offerings: a 2024 Russian River Chardonnay ($24.99 SRP), a 2023 Russian River Pinot Noir ($29.99 SRP), and a 2022 Alexander Valley Cabernet Sauvignon ($24.99 SRP). Bynum, who will serve as the brand's ambassador, has drawn on decades of experience in the cellar to craft these wines, which aim to balance regional character, quality, and sustainability. The wines will be distributed nationwide through Vino Logics, a leading wine import and marketing company that recently partnered with Australia's Endeavour Group.

  • Susie Bynum Wines launched in March 2026.
  • The 2024 Russian River Chardonnay, 2023 Russian River Pinot Noir, and 2022 Alexander Valley Cabernet Sauvignon are the initial releases.

The players

Susie Bynum

A third-generation winemaker and the daughter of renowned Russian River Pinot Noir pioneer Davis Bynum, Susie Bynum is the founder and winemaker behind the new Susie Bynum Wines collection.

Davis Bynum

Susie Bynum's father, Davis Bynum is considered a pioneer of Pinot Noir in California's Russian River Valley and laid the foundation for the family's winemaking legacy.

Vino Logics

A leading wine import and marketing company that will distribute the Susie Bynum Wines collection nationwide in the United States. Vino Logics recently partnered with Australia's Endeavour Group.

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What they’re saying

“Launching this new collection is an incredibly personal and proud moment. It's the culmination of everything I've learned, not just from my own decades in the cellar, but from the legacy started by my father and grandfather. With these new wines, we're celebrating the exceptional character of Sonoma County, capturing the truest expression of the soil, the climate, and the grapes. I can't wait for wine lovers to taste the passion and precision in every bottle. This truly is the next chapter for the Bynum family in California wine.”

— Susie Bynum, Founder and Winemaker, Susie Bynum Wines (PRNewswire)

What’s next

The Susie Bynum Wines collection will be available nationwide in the United States through Vino Logics starting in March 2026.

The takeaway

The launch of Susie Bynum Wines represents the continuation of a storied winemaking legacy in Sonoma County, as a third-generation vintner builds on her family's pioneering spirit and commitment to quality. Bynum's focus on capturing the essence of California terroir through handcrafted, premium offerings aligns with growing consumer demand for authentic, high-quality wines that showcase a sense of place.