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Santa Rosa Today
By the People, for the People
Driver Plows Into Santa Rosa Grocery Store, Injuring Multiple People
Oliver's Market at Montecito Center closed after Friday night incident.
Published on Feb. 14, 2026
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Several people were injured after a driver crashed into the front of an Oliver's Market grocery store in Santa Rosa, California on Friday night. The incident occurred around 11:45 p.m. when a dark red Hyundai Tucson SUV struck the building and entered the check stand area, resulting in minor to moderate injuries to multiple victims who were treated at the scene and transported to the hospital.
Why it matters
This incident raises concerns about public safety and the need for further investigation into the cause of the crash, which could have been the result of driver error, medical emergency, or other factors. Oliver's Market is a popular local grocery chain, and the closure of this location will impact the community's access to food and other essential items.
The details
Police responded to the Oliver's Market at Montecito Center after receiving a report of a vehicle entering the front of the store. They found a dark red Hyundai Tucson SUV that had struck the building and entered the check stand area. Several people sustained minor to moderate injuries and were treated at the scene before being transported to the hospital. The adult female driver remained at the scene and is cooperating with the investigation, the cause of which is still under review.
- The incident occurred around 11:45 p.m. on Friday, February 13, 2026.
The players
Oliver's Market
A popular local grocery store chain in Sonoma County, California with three other locations in addition to the one impacted by this incident.
Hyundai Tucson
The dark red SUV that crashed into the front of the Oliver's Market store.
What’s next
The investigation into the cause of the crash is ongoing, and the Oliver's Market location will remain closed for the remainder of the day.
The takeaway
This incident highlights the need for increased safety measures and oversight around vehicle traffic near high-traffic retail locations to prevent similar accidents from occurring and protect the public.


