TPUSA Hosts 'All-American' Super Bowl Halftime Show Alternative

Conservative nonprofit Turning Point USA offers live stream and TV broadcast of Kid Rock, Brantley Gilbert, and more

Published on Feb. 8, 2026

While Bad Bunny is performing the official Super Bowl 60 halftime show, Turning Point USA is producing an alternate halftime show to 'celebrate faith, family and freedom.' The conservative nonprofit's lineup includes Kid Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett, and will be streamed live on YouTube, X, and Rumble, as well as broadcast on TBN, OANN, and Real America's Voice.

Why it matters

Turning Point USA's decision to host a competing halftime show reflects the ongoing cultural and political divisions in the US, with the conservative group offering an alternative to the mainstream Bad Bunny performance. This highlights the growing influence of right-wing media and organizations in shaping major media events.

The details

Turning Point USA announced late last year that it would be producing its own halftime show separate from Bad Bunny's official performance. The organization said the goal is to celebrate 'faith, family and freedom.' The TPUSA halftime show will feature performances by Kid Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett, and will have more flexibility in its runtime and production since it's not taking place at Levi's Stadium.

  • The Super Bowl 60 halftime show will begin around 8 p.m. ET, 5 p.m. PT, after the first half ends.
  • Turning Point USA announced its alternate halftime show plans late last year.

The players

Turning Point USA

A conservative nonprofit organization that is producing an alternate Super Bowl halftime show separate from the official Bad Bunny performance.

Kid Rock

An American singer, songwriter, and musician who is headlining the Turning Point USA halftime show.

Brantley Gilbert

An American country music singer and songwriter who is performing in the Turning Point USA halftime show.

Lee Brice

An American country music singer and songwriter who is performing in the Turning Point USA halftime show.

Gabby Barrett

An American country music singer and songwriter who is performing in the Turning Point USA halftime show.

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What they’re saying

“We will be performing for about seven minutes while Kid Rock will be performing for about eight minutes.”

— Lee Brice, Country music singer (Fox News)

The takeaway

Turning Point USA's decision to host an alternate 'All-American' Super Bowl halftime show reflects the growing cultural and political divisions in the US, as conservative groups seek to offer competing programming to the mainstream entertainment industry.