Super Bowl LX Kicks Off in San Francisco with Thrilling Fan Fest

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Super Bowl LX has officially arrived in San Francisco, with the Seattle Seahawks taking on the New England Patriots at Levi's Stadium in Santa Clara on Sunday. For fans unable to score tickets to the big game, the NFL is hosting the Super Bowl Experience - a football-themed fan fest at the Moscone Center in downtown San Francisco. The Experience features interactive games, autograph sessions with NFL stars, and a massive NFL shop with exclusive merchandise.

Why it matters

The Super Bowl is one of the biggest sporting events of the year, drawing millions of viewers worldwide. While tickets to the game itself are extremely difficult to obtain, the NFL's Super Bowl Experience provides an opportunity for fans to immerse themselves in the excitement of the Super Bowl festivities, even if they can't attend the game.

The details

The Super Bowl Experience offers a variety of football-themed activities and exhibits, including the Air Challenge where guests can test their passing accuracy, the Extra Point Kick Test to evaluate kicking skills, and the 40-Yard Dash to race against opponents. Fans can also get autographs from NFL legends like Ed Reed and Demarcus Ware, explore a museum showcasing the history of the league, and shop for exclusive Super Bowl LX merchandise.

• The Super Bowl Experience is open until Saturday, February 8, 2026 from 10 am to 10 pm.
• On Saturday, February 8th from 12 pm to 2 pm, there will be an autograph session with Ed Reed and Demarcus Ware.

What’s next

Fans have until Saturday, February 8th to visit the Super Bowl Experience at the Moscone Center in San Francisco.