Samsung Confirms Galaxy S26 Ultra Unpacked: How To Claim Your $900 Discount

The date and time of the next Galaxy Unpacked have been confirmed by Samsung with details of how to watch and early pre-order discounts.

Published on Feb. 14, 2026

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Samsung has officially announced that the next Galaxy Unpacked event will take place on Wednesday, February 25, 2026 in San Francisco, California. The event will be livestreamed starting at 10 a.m. PT/1 p.m. ET, and Samsung is offering exclusive pre-order offers including a $30 credit, up to $900 in additional savings through trade-ins, and a chance to win $5,000 to use on Samsung.com.

Why it matters

The Galaxy S26 series is one of the most anticipated smartphone releases of the year, and Samsung is pulling out all the stops with its pre-order offers to drive early sales. The timing of the event also puts the S26 launch in close proximity to other major phone releases like the Google Pixel 10a and iPhone 17e, setting the stage for competition in the premium and mid-range smartphone markets.

The details

Samsung confirmed that the Galaxy Unpacked event will take place in San Francisco on February 25, 2026. The event will be livestreamed on Samsung's website, Newsroom, and YouTube channel. In addition to the new Galaxy S26 series, Samsung is also expected to unveil the Galaxy Buds 4 with new gesture-controlled features. Samsung is offering exclusive pre-order perks including a $30 credit, up to $900 in trade-in savings, and a chance to win $5,000 to use on Samsung.com. For the first time, customers will be able to make reservations at Best Buy and AT&T in addition to Samsung.com.

  • The Galaxy Unpacked event will take place on Wednesday, February 25, 2026.
  • The event will start at 10 a.m. PT/1 p.m. ET.

The players

Samsung

A multinational electronics company and one of the world's largest smartphone manufacturers.

Google Pixel 10a

An upcoming mid-range smartphone from Google that will compete with the Galaxy S26 series.

iPhone 17e

An upcoming more affordable iPhone model that will compete with the Galaxy S26 series.

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What’s next

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The takeaway

This case highlights growing concerns in the community about repeat offenders released on bail, raising questions about bail reform, public safety on SF streets, and if any special laws to govern autonomous vehicles in residential and commercial areas.