Global Brand Storytelling Agency INVNT Joins Nth Degree to Form Expanded Live Events Platform

Private Equity Partner Shamrock Capital Fuels Strategic Market Expansion

Apr. 2, 2026 at 6:36pm by Ben Kaplan

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A high-end, photorealistic studio still-life photograph featuring a sleek, modern conference table with a tablet device, a red rose, and a minimalist desk lamp, all arranged elegantly against a clean, monochromatic white background, conceptually representing the strategic partnership and expanded capabilities of the combined Nth Degree and INVNT organization.The merger of Nth Degree and INVNT creates a powerhouse live events platform poised to deliver innovative brand experiences for global clients.San Francisco Today

Nth Degree, a leader in event design and delivery, announced that global brand storytelling agency INVNT will join the organization, creating a live event market leader capable of meeting the growing experiential needs of major brands around the world. The combined company will operate through two primary divisions - INVNT, which will merge Nth Degree Events and INVNT, and Nth Degree, which will focus on event labor and general contracting services.

Why it matters

The integration of INVNT and Nth Degree Events creates significant advantages and a more competitive, comprehensive suite of offerings for clients, giving them access to innovation-led brand storytelling, creative, strategy and production expertise along with revenue-enhancing sponsorship sales, content and speaker management, and best-in-class event operations.

The details

As part of the transaction, Nth Degree Events - the award-winning division of the parent company - and INVNT will combine to form an agency focused on corporate events operating under the brand name INVNT. The deal was supported by private equity partner Shamrock Capital and represents a significant expansion of Shamrock's commitment to the experiential market while bolstering Nth Degree's continued growth and global expansion.

  • Nth Degree announced the acquisition on April 2, 2026.

The players

Nth Degree

A global leader in exhibitor and trade show services, event management, experiential marketing, and permanent installations.

INVNT

A global brand storytelling agency with 11 offices across Europe, the Middle East, Asia-Pacific, and North America, bringing expanded creative, strategy and production capabilities to the combined company.

Shamrock Capital

A Los Angeles-based investment firm with approximately $7 billion of assets under management as of February 13, 2026, that supported the transaction and represents a significant expansion of its commitment to the experiential market.

John Hense

CEO of Nth Degree Holdings, who will lead the combined company.

Kristina McCoobery

Global President of INVNT, who will help lead the agency division.

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What they’re saying

“We're excited to welcome INVNT and their entire team to the Nth Degree family. As the market for experiential services continues to accelerate, we're bringing together the exceptional creative talent and leadership of INVNT with Nth Degree's proven team, strengthening an already formidable platform company – one that will help global brands tell bigger stories and deliver them with more confidence than ever before.”

— John Hense, CEO of Nth Degree

“Clients today are increasingly seeking integrated agency partners that can deliver high-touch service and accountability all the way from strategy and creative to production and operations. Adding the capabilities of Nth Degree Events to INVNT's suite allows us to address that need.”

— Kristina McCoobery, Global President of INVNT

What’s next

The combined company will operate through two primary divisions - INVNT, which will merge Nth Degree Events and INVNT, and Nth Degree, which will focus on event labor and general contracting services.

The takeaway

This acquisition represents a significant expansion of Shamrock Capital's commitment to the experiential market, while also bolstering Nth Degree's continued growth and global expansion as a leader in event design, delivery, and experiential marketing.