Short Interest in Stitch Fix Rises 22.6%

Shares of the online personal styling service see increased short selling activity.

Mar. 3, 2026 at 11:42pm by Ben Kaplan

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Stitch Fix, Inc. (NASDAQ:SFIX) saw a significant increase in short interest during the month of February. As of February 13th, there was short interest totaling 12,479,237 shares, an increase of 22.6% from the January 29th total of 10,179,831 shares. Based on an average daily trading volume of 1,779,128 shares, the short-interest ratio is currently 7.0 days. Approximately 11.1% of the shares of the stock are short sold.

Why it matters

The rise in short interest for Stitch Fix could indicate that some investors are betting against the company's performance. Short selling activity can be a sign of bearish sentiment, and the increase may reflect concerns about the company's outlook or valuation among certain market participants.

The details

The short interest data shows that the number of Stitch Fix shares that have been sold short increased by over 2.3 million shares, or 22.6%, in the first two weeks of February. With an average daily trading volume of 1.78 million shares, the current short interest represents about 7 days' worth of trading activity that would be required to cover the short positions.

  • As of February 13th, 2026, there was short interest totaling 12,479,237 shares.
  • This represents a 22.6% increase from the January 29th total of 10,179,831 shares.

The players

Stitch Fix, Inc.

An online personal styling service that uses data science and human expertise to deliver curated clothing and accessory selections to its customers.

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The takeaway

The rise in short interest for Stitch Fix stock suggests that some investors are betting against the company's performance, which could be a sign of broader concerns about its outlook or valuation. However, the reasons behind the increased short selling activity are not entirely clear and would require further analysis to fully understand the implications for the company.