Alysa Liu's 'I Don't Give a Damn' Aesthetic Captivates at Olympics

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Alysa Liu, a two-time gold medalist at the 2026 Winter Olympics in Milan Cortina, has captured the hearts of spectators with her extraordinary style and carefree attitude that stands in opposition to the straight-laced image often presented in figure skating. After retiring from the sport at 16, the 20-year-old from Richmond, California returned to the ice with a fresh perspective and a bold new look, including striped blonde and brown hair that has become a sensation.

Why it matters

Liu's unconventional approach to figure skating, from her unsmiling focus to her unique personal style, represents a refreshing departure from the traditional mold of the sport. Her success and popularity have the potential to inspire a new generation of skaters to embrace their individuality and challenge the status quo.

The details

Alysa Liu joined the U.S. Olympic team just four years after retiring from skating at age 16, citing a need for a break from the sport she had been pursuing since the age of 5. However, she returned to the ice with a renewed passion and a bold new aesthetic, including a striking hair color created by St. Louis stylist Kelsey Miller that has already become a sought-after look among her fans.

• Alysa Liu retired from figure skating in 2022 at the age of 16.
• Liu returned to the sport in 2024 and made the U.S. Olympic team for the 2026 Winter Games in Milan Cortina.
• Liu won gold medals in the women's singles and team events at the 2026 Olympics.

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