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Upwork Brings Its Work Marketplace to ChatGPT
New app integration lets businesses discover talent and draft job posts without leaving the AI platform
Apr. 9, 2026 at 9:57pm
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The integration of Upwork's work marketplace within ChatGPT streamlines the path from AI-powered ideation to hiring expert talent.Palo Alto TodayUpwork Inc., the global work marketplace, has launched an app integration within ChatGPT that allows businesses to describe their project needs, find relevant talent, and draft job postings directly within the AI platform. Users can then seamlessly transition to Upwork's marketplace to scope projects, generate contracts, and begin work with expert freelancers.
Why it matters
This integration highlights the growing convergence of AI and human-powered work, as businesses increasingly turn to AI tools like ChatGPT as a primary place to initiate and manage projects. By bringing the Upwork Marketplace directly into ChatGPT, companies can more efficiently discover talent and kickstart new work without having to leave the AI platform.
The details
The new Upwork app within ChatGPT allows users to describe their project requirements, discover relevant freelance talent from Upwork's pool of over 18 million professionals, and draft job postings - all without leaving the ChatGPT interface. Once the initial steps are completed, users are then guided to Upwork's platform to further scope the project, generate contracts, and begin work with the selected expert.
- Upwork and OpenAI previously announced a partnership to provide Upwork freelancers with access to AI skills training and certifications.
- The new Upwork app integration within ChatGPT is launching today, April 9, 2026.
The players
Upwork Inc.
The world's human and AI-powered work marketplace, connecting businesses with global talent across a wide range of skills and work types.
Peter Sanborn
Chief business officer at Upwork Inc.
Chaya Nayak
Head of jobs & certification product at OpenAI.
What they’re saying
“Human expertise paired with AI is transforming work, and this integration brings the Upwork Marketplace directly into one of the tools millions of people use to get work started.”
— Peter Sanborn, Chief business officer at Upwork Inc.
“For many people, ChatGPT is where you can explore ideas, solve problems, and move work forward. We're excited to partner with Upwork and make it easier for anyone to build a business—connecting them with the talent they need, on the platforms they use every day.”
— Chaya Nayak, Head of jobs & certification product at OpenAI
What’s next
Additional enhancements to the Upwork app within ChatGPT, including project scoping and work delivery capabilities, are planned for later this year.
The takeaway
This integration highlights the growing convergence of AI and human-powered work, as businesses increasingly turn to AI platforms like ChatGPT as a primary place to initiate and manage projects. By bringing the Upwork Marketplace directly into ChatGPT, companies can more efficiently discover talent and kickstart new work without having to leave the AI platform.
