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Franklin Resources Boosts Stake in AppLovin
Investment firm increases ownership in mobile tech company by nearly 25%
Mar. 11, 2026 at 10:50am
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Franklin Resources Inc. has increased its stake in AppLovin Corporation (NASDAQ:APP) by 24.9% in the third quarter, according to a recent SEC filing. The investment firm now owns 2,442,450 shares of the mobile technology company, representing approximately 0.72% of AppLovin's outstanding stock.
Why it matters
AppLovin is a prominent player in the mobile app development and advertising space, providing tools and services to help app publishers grow and monetize their businesses. Franklin Resources' increased investment signals confidence in AppLovin's long-term growth potential as the company continues to expand its platform and capabilities.
The details
According to the SEC filing, Franklin Resources purchased an additional 487,492 shares of AppLovin during the third quarter, bringing its total ownership to 2,442,450 shares. This represents a 24.9% increase in the firm's position. AppLovin's stock has seen significant volatility over the past year, trading between a 52-week low of $200.50 and a high of $745.61.
- Franklin Resources disclosed the increased stake in AppLovin in a Q3 2026 SEC filing.
The players
Franklin Resources Inc.
A global investment management organization that provides a range of investment management and related services to institutional and individual investors around the world.
AppLovin Corporation
A mobile technology company that provides software and services to help app developers grow and monetize their businesses, including an ad mediation and exchange platform and a user-acquisition platform.
The takeaway
Franklin Resources' increased stake in AppLovin underscores the investment firm's confidence in the mobile tech company's long-term growth potential. As AppLovin continues to expand its platform and capabilities, its stock could remain an attractive investment for institutional and individual investors alike.


