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Range Media Partners and Google Team Up for Microdrama Initiative
The 100 Zeros partnership will produce and distribute short-form scripted content optimized for mobile viewing.
Mar. 12, 2026 at 8:26pm
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100 Zeros, the production partnership between Range Media Partners and Google, announced it is venturing into the growing popularity of microdramas. The company will leverage Range's expertise in production and talent representation to create a diverse slate of serialized, bingeable short-form content across scripted and non-scripted genres, optimized for mobile viewing. The initial slate includes projects from high-profile creators like Mike Fleiss, McG, and Simon Fuller, as well as a 90s-inspired dark comedy thriller from Artists For Artists.
Why it matters
The microdrama format has seen explosive growth in recent years, driven by changing viewing habits and the rise of mobile-first content consumption. This partnership allows Range and Google to capitalize on this trend by creating a robust infrastructure for financing, producing, distributing, and monetizing short-form serialized content across multiple platforms.
The details
100 Zeros will produce microdramas spanning various genres, including scripted and non-scripted formats. Some of the initial projects in development include 'Dateable' from 'The Bachelor' creator Mike Fleiss, 'Newport Beach' from 'The O.C.' creator McG, and a slate of upcoming projects from 'American Idol' creator Simon Fuller. They will also partner with Kenan Thompson and John Ryan Jr.'s production company Artists For Artists on a 90s-inspired kidnapping thriller with a dark comedic edge. Beyond leveraging Range's expertise, the partnership will establish specialized standing sets within a larger studio environment to enable highly efficient productions.
- The 100 Zeros microdrama initiative was announced on March 12, 2026.
The players
Range Media Partners
A production company and talent representation firm that is partnering with Google on the 100 Zeros microdrama initiative.
The technology giant that is partnering with Range Media Partners on the 100 Zeros microdrama initiative, which will distribute content through the Google TV mobile app.
Mike Fleiss
The creator of 'The Bachelor' who is developing a microdrama project called 'Dateable' as part of the 100 Zeros initiative.
McG
The creator of 'The O.C.' who is developing a microdrama project called 'Newport Beach' as part of the 100 Zeros initiative.
Simon Fuller
The creator of 'American Idol' who is developing upcoming microdrama projects as part of the 100 Zeros initiative.
What’s next
The 100 Zeros microdrama slate will be distributed across multiple platforms, including a first window on the Google TV mobile app on Android phones, which recently launched a dedicated microdrama offering in the US.
The takeaway
This partnership between Range Media Partners and Google demonstrates the growing importance of the microdrama format and mobile-first content consumption. By leveraging their respective strengths, the two companies are poised to capitalize on this trend and deliver a diverse slate of high-quality short-form serialized content to audiences across multiple platforms.
