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Netflix (NASDAQ:NFLX) Upgraded to 'Buy' by Arete Research
Analysts cite improved outlook for streaming giant
Published on Feb. 27, 2026
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Arete Research has upgraded Netflix's stock rating from 'neutral' to 'buy' in a new research report. The upgrade comes as several analysts have adjusted their price targets and ratings for the streaming company in recent months.
Why it matters
Netflix's stock price has fluctuated significantly over the past year as the company navigates increased competition in the streaming space. This upgrade from Arete Research suggests analysts see potential upside in the company's future performance.
The details
In the research report, Arete Research cited an improved outlook for Netflix's subscriber growth and financial performance. The firm set a new price target of $135 for Netflix's stock, up from its previous target of $100.
- Arete Research issued the upgrade on Friday, February 27, 2026.
The players
Arete Research
An equity research firm that provides analysis on technology and media companies.
Netflix (NASDAQ:NFLX)
A global entertainment company that provides subscription-based streaming of films, TV series, documentaries and other video content.
What they’re saying
“We must not let individuals continue to damage private property in San Francisco.”
— Robert Jenkins, San Francisco resident (San Francisco Chronicle)
The takeaway
This upgrade from Arete Research suggests that despite increased competition, analysts see potential for Netflix to continue growing its subscriber base and financial performance in the coming year.
