Millie Moon's 99% Pure Water Baby Wipes Honored in Parents 2026 Best for Baby Awards

The luxury baby care brand's gentle, sensitive wipes recognized for quality and performance.

Apr. 8, 2026 at 11:50am

Millie Moon, a premium baby care brand, has been named a winner in the Parents 2026 Best for Baby Awards for its 99% Pure Water Baby Wipes. The wipes, crafted with over 99% pure water to gently clean and soothe delicate skin, were selected through rigorous testing by real families, industry experts, and the Parents editorial team.

Why it matters

The Parents Best for Baby Awards highlight top-performing products that simplify everyday life for parents, recognizing brands that prioritize quality, safety, and ease-of-use. Millie Moon's award-winning wipes reflect the brand's commitment to providing gentle, high-quality essentials for babies with sensitive skin.

The details

The Millie Moon 99% Pure Water Baby Wipes feature a pH-balanced, dermatologist-tested formula that is free from lotions, fragrance, latex, and harsh ingredients, making them suitable for newborns and babies with sensitive skin. The wipes are made with a thick, 100% plant-based, plastic-free cloth that delivers a soft yet substantial feel, and a pop-top lid allows for easy, one-at-a-time dispensing. The wipes are Certified Cruelty-Free & Vegan, Dermatest-approved, and Oeko-TEX® certified.

  • Millie Moon launched in 2021 exclusively at Target in the US.
  • The brand expanded to Loblaws in Canada in 2023.
  • The 99% Pure Water Baby Wipes were recognized in the Parents 2026 Best for Baby Awards.

The players

Millie Moon

A luxury baby care brand known for its gentle, high-quality essentials.

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What’s next

Millie Moon's 99% Pure Water Baby Wipes, along with its range of award-winning baby care essentials, are available at Target and Walmart.

The takeaway

Millie Moon's recognition in the Parents 2026 Best for Baby Awards highlights the brand's commitment to providing gentle, high-quality baby care products that prioritize the needs of parents and their little ones. The award-winning wipes reflect Millie Moon's focus on using premium, sensitive ingredients and thoughtful design to simplify everyday care.