L.A. Hotels Cater to Celebrities During Awards Season

Behind the scenes at the luxe spots where stars prep, glam, sleep, and relax ahead of Hollywood's biggest nights.

Mar. 15, 2026 at 6:00pm

Got story updates? Submit your updates here. ›

During awards season in Los Angeles, hotels in the city transform into hubs for celebrities, events, and VIPs. From the Beverly Hills Hotel to the Nobu Ryokan Malibu, these properties offer a landing pad for talent to take meetings, get ready, and relax once the fanfare is over. Hotels start planning months in advance, stocking up on extra amenities and ensuring every guest is treated like a star. On the day of the big events, hotel staff work tirelessly to address last-minute requests and ensure a seamless experience for their high-profile guests.

Why it matters

Los Angeles hotels play a crucial role in supporting the entertainment industry during awards season, providing a luxurious and discreet setting for celebrities to prepare for and unwind from the biggest nights in Hollywood. The level of service and attention to detail showcases the hospitality industry's ability to cater to the unique needs of this elite clientele.

The details

Hotels in Los Angeles, like the Beverly Hills Hotel, Beverly Hilton, and Four Seasons Los Angeles, start planning for awards season months in advance. They stock up on extra food, robes, champagne, and other amenities requested by talent and their teams. Rooms are equipped with sewing kits, garment steamers, and even full-length mirrors. On the day of the events, hotel staff work tirelessly to address last-minute requests, from retyping spilled-on speeches to running out to pick up a forgotten dress. No ask is too big, and no expense is spared to ensure the guests have a seamless experience.

  • Awards season in Los Angeles kicks off in early January with the Golden Globes at the Beverly Hilton Hotel.
  • The Grammys take place in February, followed by the Actors Awards (previously the SAG Awards) at the end of the month.
  • The season culminates in mid-March with the Oscars at the Dolby Theatre.

The players

Sebastian Hinsch

General manager of the Four Seasons Los Angeles.

Reed Kandalaft

Regional vice president and general manager of the Beverly Wilshire.

Amir Vahdani

General manager of the Nobu Ryokan Malibu Hotel.

Gregory Alexander

Director of culture and entertainment at the West Hollywood EDITION.

Got photos? Submit your photos here. ›

What they’re saying

“Think of Awards Season as winning the 'Best Supporting Role' in a film. Treat every guest like a star, help your coworkers shine, and remember: the best performances come from the heart.”

— Reed Kandalaft, Regional vice president and general manager of the Beverly Wilshire (Elle Decor)

“We make sure that all the due diligence is done prior to the arrival, so by the time of the [event] weekend, there's no stress related to those requests. Communication is key.”

— Amir Vahdani, General manager of the Nobu Ryokan Malibu Hotel (Elle Decor)

“We try to be there to assist so there's no transfer of stress to the guests. That's what our job is really.”

— Amir Vahdani, General manager of the Nobu Ryokan Malibu Hotel (Elle Decor)

What’s next

As awards season continues, hotels in Los Angeles will remain on high alert, ready to cater to the needs of their celebrity guests. The next major event is the Oscars, which will take place at the Dolby Theatre in mid-March.

The takeaway

The level of service and attention to detail provided by Los Angeles hotels during awards season showcases the hospitality industry's ability to cater to the unique needs of the entertainment elite. These properties play a crucial role in supporting the industry, offering a discreet and luxurious setting for celebrities to prepare for and unwind from the biggest nights in Hollywood.