HSR Capital Acquires StratDev Following Competitive Sale Process

StratDev, a growth marketing agency, has been acquired by private investment firm HSR Capital.

Mar. 13, 2026 at 2:10pm

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StratDev, a growth marketing agency known for scaling B2B companies through performance marketing infrastructure and systems, has been acquired by HSR Capital, a private investment holdings company. The transaction closed on January 30, 2026, for an undisclosed amount. Since its inception, founder Jordan Calderon has led StratDev's rapid growth through operational discipline, performance-focused execution, and a people-first culture.

Why it matters

The acquisition of StratDev by HSR Capital highlights the growing demand for performance-driven marketing services and the consolidation happening in the growth marketing agency space. The deal also showcases how private equity firms are looking to invest in operationally intensive businesses with strong fundamentals and long-term growth potential.

The details

Under HSR Capital's ownership, StratDev will expand its capabilities across AI-enabled marketing systems, enterprise client acquisition, and performance infrastructure – while maintaining its people-first operating model. The acquisition is structured to ensure continuity for StratDev's clients and team, with Calderon continuing in an advisory capacity through the transition.

  • The transaction closed on January 30, 2026.
  • Over the past five years, StratDev delivered an average of 118% year-over-year revenue growth while maintaining approximately 50% EBITDA margins.

The players

StratDev

A growth marketing agency known for scaling B2B companies through performance marketing infrastructure and systems.

HSR Capital

A private investment holdings company focused on operationally intensive growth businesses.

Jordan Calderon

The founder of StratDev who has led the agency's rapid growth through operational discipline, performance-focused execution, and a people-first culture.

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What they’re saying

“We built StratDev around world-class customers and partners. As we evaluated potential buyers, the priority was finding the right operator that could take the business forward while staying deeply committed to the people behind the business, not just taking the highest offer. HSR Capital immediately stood out in their understanding of systems, accountability, and scale. That alignment made the deal a match.”

— Jordan Calderon, Founder, StratDev

“StratDev already operates at an elite level. Our role is to accelerate what clearly works, by expanding reach, strengthening capabilities, and continuing to deliver measurable growth for clients.”

— Harish Ramachandran, Managing Partner, HSR Capital

What’s next

The acquisition is structured to ensure continuity for StratDev's clients and team, with founder Jordan Calderon continuing in an advisory capacity through the transition as HSR Capital supports the firm's next phase of growth.

The takeaway

The acquisition of StratDev by HSR Capital demonstrates the growing importance of performance-driven marketing services and the increasing interest from private equity firms in operationally intensive businesses with strong fundamentals and long-term growth potential.