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Bella Hadid Shares Her Revolve Favorites and the Story Behind Her New Hair
The retailer's new ambassador calls us from the road.
Published on Mar. 10, 2026
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Bella Hadid is helping debut Revolve Los Angeles, the new in-house line from the shopping hub Revolve. The model serves as the line's first-ever brand ambassador, and she discusses her experience working on the campaign, her love for the Revolve brand, and her recent hair transformation.
Why it matters
Hadid's partnership with Revolve highlights the brand's continued expansion and its efforts to connect with high-profile fashion influencers. As a prominent model, Hadid's endorsement can help drive interest and sales for the new Revolve Los Angeles line.
The details
Hadid says the pieces she wore in the Revolve shoot look like 'couture pieces' and that the brand's vision for Revolve Los Angeles is 'a real step up.' She also discusses her recent hair transformation, which she describes as a 'mid-life crisis bang,' and how she's a longtime fan of shopping on Revolve for various occasions.
- Bella Hadid recently returned to Los Angeles after a whirlwind trip to Milan and Paris for fashion week.
The players
Bella Hadid
A prominent model who is serving as the first-ever brand ambassador for Revolve Los Angeles, the new in-house line from the shopping hub Revolve.
Raissa Gerona
The chief brand officer at Revolve, who says Bella Hadid represents the 'L.A. woman who is confident, sexy, and self-assured.'
Mimi Cuttrell
Bella Hadid's stylist, who she has been friends with for 15 years.
Miuccia Prada
The iconic fashion designer that Bella Hadid recently worked with for Prada's fashion show.
Raf Simons
The co-creative director at Prada, who Bella Hadid praised for his professionalism and the quality of the work he produces.
What they’re saying
“I'm usually a European house kind of girl, so to have my first real L.A. high-fashion brand come to me with a new idea really sparked my interest.”
— Bella Hadid (elle.com)
“The pieces I wore in the Revolve shoot look like couture pieces, which is incredible.”
— Bella Hadid (elle.com)
“Bella represents the L.A. woman who 'is confident, sexy, and self-assured—not because she's trying to be, but because she simply is.'”
— Raissa Gerona, Chief Brand Officer, Revolve (elle.com)
“To watch [Miuccia Prada] work is a beautiful thing. She has this eye that is just fantastic.”
— Bella Hadid (elle.com)
“When [Raf Simons] is dialed in, you can tell by the work he puts out.”
— Bella Hadid (elle.com)
The takeaway
Bella Hadid's partnership with Revolve highlights the brand's efforts to connect with high-profile fashion influencers and continue expanding its reach. As a prominent model, Hadid's endorsement can help drive interest and sales for the new Revolve Los Angeles line, which she describes as 'couture' quality.
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