Selena Gomez Brings Back the '90s Bob Haircut

The singer's updated take on the classic style is the perfect spring look.

Published on Mar. 9, 2026

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Selena Gomez has been sporting a bob haircut that pays homage to the '90s, with its inward-curled ends and effortless, tousled look. The style has also been seen on other celebrities like Gracie Abrams and Lily Collins, as well as on the runways at Jil Sander, Willy Chavarria, and Coach, showing its enduring appeal.

Why it matters

The '90s bob is making a comeback, demonstrating the enduring influence of that decade's minimalist glamour on today's fashion and beauty trends. Gomez's take on the style helps solidify its status as a must-have look for spring.

The details

Gomez's bob features loosely curled ends that give the style an effortless, tousled look. The cut works well with relaxed, casual outfits, as Gomez demonstrated in Los Angeles recently. Other celebrities like Gracie Abrams and Lily Collins have also embraced the '90s-inspired bob, and the style has been seen on the runways, indicating its widespread popularity.

  • Selena Gomez debuted her bob haircut last year.
  • Gomez was spotted with the updated '90s bob in Los Angeles a few days ago.

The players

Selena Gomez

A singer and actress who has been influential in setting beauty and fashion trends, including with her recent bob haircut.

Gracie Abrams

A singer-songwriter who has also embraced the '90s-inspired bob hairstyle.

Lily Collins

An actress known for her classic, elegant style, including her take on the '90s bob.

Jil Sander

A high-fashion brand that featured the '90s bob on its runway, showcasing the style's continued relevance.

Willy Chavarria

A fashion designer whose runway show also included models sporting the updated '90s bob haircut.

Coach

A luxury fashion brand that incorporated the '90s-inspired bob into its runway looks, further demonstrating the style's widespread appeal.

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What they’re saying

“Hair is like an accessory: the way it's styled can elevate even the most casual look.”

— Michel Mejía, Author (Vogue)

The takeaway

The resurgence of the '90s bob haircut, as seen on Selena Gomez and other celebrities, as well as on the runway, shows how fashion and beauty trends from that decade continue to influence modern style. The updated take on the classic look offers a chic, effortless option for spring.