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Unilever Food Solutions Seeks Regional Sales Manager in Los Angeles
The $2.5 billion+ foodservice division is focused on digital innovation and data-driven sales strategies to reach 2.5 million operators by 2030.
Published on Feb. 25, 2026
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Unilever Food Solutions (UFS), the $2.5 billion+ foodservice division of Unilever, is aggressively pursuing growth through a combination of digital innovation and a refined sales approach. The company is focused on reaching 2.5 million operators by 2030, leveraging both online and offline strategies to engage chefs and customers.
Why it matters
UFS's shift towards data-driven and technology-enabled sales reflects a broader industry trend where understanding customer data is paramount. This allows the company to offer more personalized campaigns and improve the overall operator and customer experience.
The details
The Regional Sales Manager position in Los Angeles exemplifies this fresh approach, with responsibilities including coaching a Customer Development team, delivering business targets, and expanding reach to regional restaurant chains. A significant aspect of the role involves cultivating relationships with key distributors to promote UFS products effectively, highlighting the importance of a multi-channel approach.
- UFS aims to reach 2.5 million operators by 2030.
The players
Unilever Food Solutions (UFS)
The $2.5 billion+ foodservice division of Unilever, serving operators across 72 countries.
The takeaway
UFS's focus on digital engagement, e-commerce, and data-driven insights demonstrates the evolving landscape of the foodservice industry, where understanding customer data and leveraging technology-enabled sales strategies are crucial for success.
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