LA28 Olympic Ticket Registrations Surge Past 5 Million

Record-breaking interest spans 194 countries ahead of March 18 deadline

Feb. 23, 2026 at 9:20pm

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The Los Angeles 2028 Olympic organizing committee has reported over 5 million ticket draw registrations from fans across 194 countries, with an average of 100,000 new users signing up every day. The unprecedented demand comes just weeks after the registration portal opened in January 2026, with the first 24 hours alone seeing 1.5 million sign-ups.

Why it matters

The massive interest in LA28 Olympic tickets highlights the global excitement for the Games and the potential for record-breaking attendance. This surge in registrations puts the LA28 organizers in a strong position to sell out events and generate significant revenue, which is crucial for hosting a successful and profitable Olympic Games.

The details

Fans have until March 18, 2026 to register at the official LA28 ticket portal to enter a random drawing for future ticket purchase time slots. Those selected in the draw will be notified via email between March 31 and April 7, 2026, with the first window for ticket purchases opening in April 2026. Ticket sales for the Paralympic Games are scheduled to begin in 2027.

  • The LA28 ticket draw registration portal opened in January 2026.
  • The registration deadline is March 18, 2026.
  • Participants will be notified of their purchase time slots between March 31 and April 7, 2026.
  • The first window for ticket purchases will open in April 2026.
  • Ticket sales for the Paralympic Games are scheduled to begin in 2027.

The players

Reynold Hoover

LA28 chief executive officer.

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What they’re saying

“As a historic Winter Games concludes, we celebrate the incredible athletes and achievements of so many. We are grateful for the millions of people who have expressed interest in joining us in LA in 2028 where more of these stories and dreams will come to life.”

— Reynold Hoover, LA28 chief executive officer

What’s next

The judge in the case will decide on Tuesday whether or not to allow Walker Reed Quinn out on bail.

The takeaway

The overwhelming response to the LA28 Olympic ticket draw registration highlights the global excitement and demand for the Games, putting the organizers in a strong position to sell out events and generate significant revenue to host a successful and profitable Olympic Games.