California Leads Nation in OnlyFans Spending with $350M in 2025

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Californians spent a staggering $350.6 million on the OnlyFans platform in 2025, accounting for nearly 13% of all OnlyFans spending nationwide. Los Angeles residents alone spent $71.3 million, making it the second highest spending city in the country behind only New York City. The report highlights the lucrative nature of the adult content subscription economy in the Golden State.

Why it matters

The massive spending on OnlyFans in California, and particularly in Los Angeles, underscores the growing popularity and economic impact of the adult content subscription model. This data provides insights into emerging trends in the creator economy and the willingness of consumers to pay for personalized, premium digital content.

The details

According to the analysis from OnlyFans search engine OnlyGuider, Californians spent a total of $350.6 million on OnlyFans in 2025, which accounts for nearly 13% of all OnlyFans spending nationwide. Within California, Los Angeles residents spent the most at $71.3 million, followed by San Diego at $21.3 million and the Bay Area cities of San Francisco and San Jose each spending around $11.7 million. The report notes that the massive spending in Los Angeles is driven in part by a preference for custom pay-per-view content, which can generate higher revenues for creators.

• In 2025, Californians spent a total of $350.6 million on OnlyFans.
• Los Angeles residents spent $71.3 million on OnlyFans in 2025.