Bloom Ads Named Media Agency Partner for Rapid Growth Fast-Casual Brand Blaze Pizza

The LA-based, award-winning media agency will oversee national and local media planning and buying for the innovative, fast-fired pizza maker.

Jan. 30, 2026 at 4:31pm

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Following a competitive RFP process, Blaze Pizza has announced Bloom Ads Global Media Group as its new media agency of record. Bloom will lead national and regional media strategies to support Blaze Pizza's rapid growth across nearly 300 restaurants in over 36 states and multiple international locations. The partnership will focus on building brand recognition, expanding omnichannel ordering and delivery, and increasing guest engagement across a range of media platforms.

Why it matters

As one of the most recognized fast-casual dining brands in the U.S., Blaze Pizza's partnership with Bloom Ads represents a bold milestone in the pizza maker's history. Bloom's expertise in navigating complex franchise markets and data-driven approach to media planning and buying will be crucial in driving Blaze Pizza's continued growth and expansion.

The details

Bloom Ads, a woman-owned full-service media agency with over 25 years of experience, will handle media planning, buying, creative, and optimization for Blaze Pizza. The agency will execute a cross-channel approach through influencer partnerships, streaming video, and other formats based on its proprietary analytics framework. Bloom's work with Blaze began in early 2026 with integrated campaigns highlighting the pizza maker's fast-fired experience and culinary innovation.

  • Blaze Pizza and Bloom Ads announced their partnership in late 2025.
  • Bloom Ads began working with Blaze Pizza in early 2026.

The players

Blaze Pizza

A leading fast-casual pizza franchise concept with almost 300 restaurants across 36 states and three countries. Blaze Pizza is committed to delivering a one-of-a-kind customer experience and unparalleled high-quality products.

Bloom Ads Global Media Group

A woman-owned, full-service media agency with more than 25 years of experience helping brands grow through strategic media planning, buying, creative services, and real-time analytics.

Kathe Bloom

The founder and CEO of Bloom Ads.

Meghan Irwin

The Director of Marketing at Blaze Pizza.

Daniel Weiner

The person who led the competitive RFP process at You Should Talk To that resulted in Blaze Pizza selecting Bloom Ads as its new media agency.

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What they’re saying

“We are thrilled to work with Blaze Pizza because it already has such a vibrant personality and diverse reach. You can see that personality in their menu. The brand has a solid commitment to an exceptional guest experience and creative style that aligns perfectly with our media practices.”

— Kathe Bloom, Founder and CEO, Bloom Ads (whatech.com)

“Blaze Pizza is set to enter an exciting new chapter in our growth and we needed a media partner capable of driving that goal who understands the nuance of fast-casual dining through a multi-location lens. Bloom immediately understood our vision for the new year.”

— Meghan Irwin, Director of Marketing, Blaze Pizza (whatech.com)

What’s next

The partnership marks a bold milestone in Blaze Pizza's history. With Bloom leading media engagement, the pizza maker will focus on building recognition, omnichannel ordering and increased guest engagement across a wide range of media platforms designed to keep Blaze top of mind with target audiences year-round.

The takeaway

Blaze Pizza's partnership with the data-driven and creative Bloom Ads agency represents a strategic move to drive the fast-casual pizza brand's continued rapid growth and expansion through innovative, cross-channel media campaigns that will build brand awareness and engagement with consumers.