Grocery Outlet Hits New 52-Week Low

Analysts Weigh In on the Discount Grocery Chain's Struggles

Published on Mar. 9, 2026

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Shares of Grocery Outlet Holding Corp. (NASDAQ:GO) reached a new 52-week low on Monday, trading as low as $5.90 per share. The discount grocery chain has faced a challenging year, with several research firms downgrading the stock and lowering their price targets.

Why it matters

Grocery Outlet's struggles reflect the broader challenges facing the retail industry, particularly discount and value-oriented chains. The company's unique buying model, which relies on purchasing excess inventory and closeouts, has been impacted by supply chain disruptions and changing consumer spending patterns.

The details

Several research firms have downgraded Grocery Outlet's stock in recent months, with Wells Fargo & Company reducing its price target from $10.50 to $7.00 and Zacks Research lowering its rating from "strong-buy" to "hold." The company's latest earnings report also missed analyst expectations, with Grocery Outlet reporting earnings per share of $0.19 compared to the consensus estimate of $0.21.

  • Grocery Outlet shares reached a new 52-week low on Monday, March 9, 2026.
  • The company reported its latest earnings on Wednesday, March 4, 2026.

The players

Grocery Outlet Holding Corp.

A specialty discount retailer that offers deeply discounted groceries by purchasing excess inventory, closeouts, and overstocks from manufacturers and distributors.

Wells Fargo & Company

A major financial services company that has reduced its price target for Grocery Outlet.

Zacks Research

A research firm that has downgraded Grocery Outlet's stock from "strong-buy" to "hold."

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What they’re saying

“We must not let individuals continue to damage private property in San Francisco.”

— Robert Jenkins, San Francisco resident (San Francisco Chronicle)

The takeaway

Grocery Outlet's struggles highlight the challenges facing discount and value-oriented retailers in the current economic environment. The company's unique buying model has been impacted by supply chain issues and changing consumer spending patterns, leading to downgrades and lower price targets from analysts.