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8x8 Ranked No. 1 in CX Product Satisfaction by Enterprise IT Leaders
Eastern Management Group Study Finds 8x8 Leads Major CX Providers in Overall Product Satisfaction Among Large Enterprises
Apr. 2, 2026 at 3:23pm
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8x8, Inc., a leading global business communications platform provider, has been ranked highest in overall customer experience (CX) product satisfaction among leading providers, according to a new enterprise study from Eastern Management Group. The 2025 Enterprise CX Product Satisfaction Study evaluated 10 major CX vendors across five product performance categories, and 8x8 earned the highest Total Product Satisfaction score.
Why it matters
As enterprises modernize customer engagement, many organizations face fragmented tools and siloed systems that slow down teams and create inconsistent experiences. The study results show that 8x8's platform is meeting enterprise IT leaders' needs for a CX solution that reduces complexity without sacrificing control, with strengths in reliability, innovation, and management tools.
The details
The Eastern Management Group study surveyed IT managers responsible for large CX deployments and measured satisfaction across technology and product capabilities, reliability, innovation, management tools, and overall total product satisfaction. Across these measures, respondents associated 8x8 with strong technical breadth, a robust administrative environment, and a consistent pace of innovation – contributing to the highest overall satisfaction rating among vendors included in the study.
- The 2025 Enterprise CX Product Satisfaction Study was conducted in 2025.
The players
8x8, Inc.
A leading global business communications platform provider.
Eastern Management Group
A research firm that conducted the 2025 Enterprise CX Product Satisfaction Study.
John Malone
President and CEO at Eastern Management Group.
Hunter Middleton
Chief Product Officer at 8x8, Inc.
What they’re saying
“Enterprise IT leaders aren't looking for more features, they're looking for platforms that actually simplify complexity and deliver results.”
— John Malone, President and CEO at Eastern Management Group
“Enterprise IT leaders want a CX platform that reduces complexity without sacrificing control.”
— Hunter Middleton, Chief Product Officer at 8x8, Inc.
The takeaway
The 8x8 Platform for CX's top ranking in the Eastern Management Group study reflects its ability to meet enterprise IT leaders' needs for a reliable, innovative, and easily manageable CX solution that can simplify complex customer engagement environments.
