Beverly Hills Design Firm Embraces AI, Balances Benefits and Risks

Interior designers weigh AI's impact on the industry at Las Vegas Market panel

Published on Feb. 10, 2026

A Beverly Hills-based interior design firm has joined peers in exploring the use of AI tools for tasks like blogging, client analysis, and 3D renderings. While panelists at the Las Vegas Market described the benefits of AI, they also warned about the risks of overreliance, data privacy concerns, and potential loss of authenticity in design work. The designers encouraged careful experimentation as the rapidly evolving technology continues to shape the industry.

Why it matters

The growing use of AI in interior design highlights the industry's efforts to embrace new technologies while navigating the challenges they present. As AI becomes more prevalent, designers must find the right balance between leveraging its capabilities and preserving the human touch and creativity that are central to their craft.

The details

At a panel discussion during the Las Vegas Market, a Beverly Hills-based interior designer joined peers to debate how far the industry should go in embracing AI tools. The panelists described using AI for tasks like blogging, client analysis, and 3D renderings, but they also warned about the risks of overreliance, data privacy concerns, and the potential loss of authenticity in design work. The designers encouraged their colleagues to experiment carefully with AI as the technology continues to rapidly evolve.

  • The panel discussion took place at the Las Vegas Market, an industry trade show, in February 2026.

The players

Beverly Hills-based interior designer

A designer from a Beverly Hills-based interior design firm who participated in the panel discussion at the Las Vegas Market.

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What they’re saying

“We must be careful not to let AI tools completely replace the human touch and creativity that are essential to interior design.”

— Beverly Hills-based interior designer (homeaccentstoday.com)

The takeaway

As AI continues to evolve and become more integrated into the interior design industry, designers must strike a careful balance between leveraging the technology's capabilities and preserving the human elements that are central to their craft. Thoughtful experimentation and a focus on maintaining authenticity will be key as the industry navigates this technological shift.