Interior Designers Weigh AI's Benefits and Risks at Las Vegas Market Panel

Designers discuss how they are adopting evolving AI technology in their businesses.

Published on Feb. 9, 2026

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Interior designers are embracing AI to streamline workflows and analyze client preferences, but remain cautious about authenticity, data privacy and creative control. Panelists at the Las Vegas Market discussed the benefits and risks of using AI tools like ChatGPT, Grok, Claude, Gemini, FYXER, Archsynth and Nana Banana Pro in their design practices.

Why it matters

As AI technology continues to advance, interior designers are grappling with how to best leverage its capabilities while maintaining their unique creative vision and authenticity. This panel discussion highlights the industry's evolving relationship with AI and the need to find the right balance between automation and human artistry.

The details

The panel included interior designers Christopher Grubb, Jeanne Chung, Jessica Nelson, Stephanie Lindsey, and Laurie Laizure. They discussed how they are incorporating AI tools to streamline tasks like writing blogs, creating Instagram posts, and conducting client personality analyses. However, the designers also expressed concerns about AI-generated content lacking authenticity and the potential for 'spec homogenization' if designers rely too heavily on AI-produced design prompts. The panelists advised that designers should use AI in a way that aligns with their personal style and creative process, and cautioned about the need to carefully check AI-generated information for accuracy.

  • The panel discussion took place at the recent Las Vegas Market.

The players

Christopher Grubb

Founder of the Beverly Hills, Calif.-based Arch-Interiors Design Group Inc.

Jeanne Chung

Founder of design firm Cozy, Stylish, Chic based in Pasadena, Calif.

Jessica Nelson

Co-founder of Etch Design Group in Austin, Texas

Stephanie Lindsey

Co-founder of Etch Design Group in Austin, Texas

Laurie Laizure

Interior designer who incorporates AI automation into her workflow

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What they’re saying

“AI has been a game changer for me. I want to spend time doing what I enjoy doing, which is actual design.”

— Laurie Laizure

“I think it's tremendous when it comes to anything on the back end of the business. If you are doing something repetitively more than 99% of the time, AI can fix that for you.”

— Jessica Nelson

“What makes me nervous about creating prompts, you start getting the same spec. So what is going to happen to manufacturers that are trying to get recognized?”

— Christopher Grubb

“I know that everybody's on video and everything, but that's not my personality. I do it my way.”

— Jeanne Chung

“Yes, clients expect to see things in a 3D mode now. And you can even put the actual furniture [images] into the rendered image, which in turn makes the client's expectations higher since it offers a realistic view of the room.”

— Jeanne Chung

What’s next

The panel discussion highlighted the ongoing evolution of AI technology in the interior design industry. As designers continue to explore the benefits and risks of AI tools, it will be important to monitor how the technology impacts creative authenticity, client expectations, and the overall design process.

The takeaway

Interior designers are cautiously embracing AI as a way to streamline workflows and better serve clients, but they remain vigilant about maintaining their unique creative vision and avoiding the homogenization of design. The key is finding the right balance between automation and human artistry.