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Anaheim Today
By the People, for the People
Catapult Brand Group Selects RepSpark as Exclusive B2B Partner
The partnership will debut 'RepSpark Flow' technology and multi-branded microsites for golf and lifestyle brands.
Published on Feb. 16, 2026
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Catapult Brand Group, a premier sales and marketing agency representing iconic golf and lifestyle brands, has selected RepSpark as its exclusive B2B wholesale e-commerce platform. The partnership will launch at the 2026 PGA Show, introducing RepSpark Flow technology to modernize the ordering experience for golf shops, resorts, and specialty retailers worldwide.
Why it matters
This strategic partnership unites Catapult's elite brand portfolio with RepSpark's industry-leading technology, aiming to transform how golf and lifestyle merchandise is bought and sold. The collaboration will provide retailers with a streamlined, digital-first ordering process and AI-powered insights to make smarter buying decisions.
The details
Catapult Brand Group will utilize RepSpark Flow, the latest software release from RepSpark, which brings B2C simplicity, AI-powered insights, and multi-date shopping carts to the wholesale environment. In addition, multi-branded microsites will be available starting in early spring 2026, allowing golf shops and tournament directors to easily curate and utilize event merchandise from across the Catapult portfolio.
- The partnership officially launches this week at the 2026 PGA Show in Orlando.
- Multi-branded microsites will be available starting in early spring 2026.
The players
Catapult Brand Group
A premier sales and marketing agency representing some of the most iconic names in golf and lifestyle.
RepSpark
The leading provider of digital solutions for B2B wholesale commerce, headquartered in Anaheim, CA.
Grace Hurley
Vice President of Brands & National Events at Catapult Brand Group.
Meghann Butcher
CEO of RepSpark.
What they’re saying
“We are incredibly excited to partner with RepSpark to bring our world-class brands to life in a digital environment that matches the premium nature of the products themselves.”
— Grace Hurley, Vice President of Brands & National Events at Catapult Brand Group (news-press.com)
“Catapult Brand Group has an incredible eye for the brands that golfers and outdoor enthusiasts want. By adopting RepSpark Flow, Catapult is demonstrating true leadership in the golf industry. We are thrilled to help them scale their reach, providing their buyers with a seamless 'fewer clicks' experience and the AI-driven insights necessary to make smarter buying decisions in 2026 and beyond.”
— Meghann Butcher, CEO of RepSpark (news-press.com)
What’s next
The individual Catapult Brand Group brands will be rolled out throughout 2026, with dedicated announcements to follow as each goes live on the RepSpark platform.
The takeaway
This partnership between Catapult Brand Group and RepSpark represents a significant leap forward in modernizing the wholesale ordering experience for golf and lifestyle brands, providing retailers with a streamlined, digital-first process and AI-powered insights to drive smarter buying decisions.
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