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Sedona Today
By the People, for the People
Experts Warn of Fake Healing Crystals Flooding the Market
Consumers urged to research purchases as crystal craze fuels rise in counterfeit products
Published on Feb. 12, 2026
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The healing crystal and gemstone industry has seen a boom in recent years, fueled in part by social media, but experts are warning buyers to be cautious of fake products flooding the market. Jamie Inglett, who owns a crystal shop in Sedona, Arizona, says consumers can find counterfeit crystals in stores and at gem shows, and recommends asking questions about origin and authenticity to avoid costly mistakes.
Why it matters
The crystal craze has exploded online, with #crystals generating 20 billion views on TikTok, leading to a rise in counterfeit products being sold to unsuspecting consumers. This issue highlights the need for buyers to be more discerning when purchasing crystals and gemstones, as fake products can be difficult to spot and may not offer the same benefits as authentic natural stones.
The details
Inglett says buyers could end up with lab-grown crystals sold as natural stones, or completely synthetic items made from plastic or glass. She recommends physical tests to help identify fake crystals, such as checking for differences in sound, temperature, and natural textures and grooves. Shannon Wimberly, a crystal collector, says she has encountered fake crystals and now scrutinizes purchases more carefully.
- The healing crystal and gemstone industry has seen a boom in recent years, fueled in part by social media.
- #crystals has generated 20 billion views on TikTok.
The players
Jamie Inglett
The owner of a crystal shop in Sedona, Arizona, who has warned consumers about the rise in counterfeit healing crystals and gemstones.
Shannon Wimberly
A crystal collector who has encountered fake crystals and now scrutinizes purchases more carefully.
What they’re saying
“As a consumer you really kind of have to do your own research.”
— Jamie Inglett, Crystal shop owner (InvestigateTV)
“I absolutely know I've run into getting fake ones, so I started scrutinizing other things more and more.”
— Shannon Wimberly, Crystal collector (InvestigateTV)
What’s next
Inglett recommends that consumers ask questions about the origin and authenticity of crystals and gemstones, and perform physical tests to help identify fake products.
The takeaway
The rise in counterfeit healing crystals and gemstones highlights the importance for consumers to be more discerning when making purchases, as fake products can be difficult to spot and may not offer the same benefits as authentic natural stones. By doing their research and scrutinizing purchases, buyers can avoid costly mistakes and ensure they are getting genuine, high-quality products.


