Brooks Koepka's Wife Jena Sims Wins SI Swimsuit Rookie of the Year

The model's sizzling photoshoot in Mexico earned her the coveted title.

Apr. 5, 2026 at 3:05pm

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Brooks Koepka's wife, Jena Sims, has been named the 2024 Sports Illustrated Swimsuit Rookie of the Year. The 37-year-old model and entrepreneur traveled to Mexico for her debut SI Swimsuit photoshoot, which featured an array of designer swimwear pieces and striking poses both on the shoreline and at sea. The standout images from her rookie shoot helped Sims earn the prestigious Rookie of the Year award.

Why it matters

Jena Sims' Rookie of the Year win in the Sports Illustrated Swimsuit issue is a significant milestone in her modeling career. As the wife of PGA Tour star Brooks Koepka, Sims has built a strong personal brand and fanbase, and this honor further solidifies her status as a rising star in the world of sports and swimsuit modeling.

The details

For her 2024 SI Swimsuit shoot, Sims traveled to Mexico and worked with photographer Yu Tsai to capture a range of fashion-forward swimwear looks in stunning beach and ocean settings. The shoot featured Sims modeling an array of designer swimsuits while striking powerful poses both on the shoreline and aboard a boat. The standout images from this rookie photoshoot ultimately earned Sims the coveted Rookie of the Year title.

  • Jena Sims and Brooks Koepka married in 2022.
  • Sims and the couple's son, Crew, are 2 years old.
  • Sims' award-winning SI Swimsuit rookie shoot took place in 2024.
  • Sims' 2026 SI Swimsuit feature is set to hit newsstands next month.

The players

Jena Sims

A 37-year-old model, entrepreneur, and the wife of PGA Tour golfer Brooks Koepka. She was named the 2024 Sports Illustrated Swimsuit Rookie of the Year.

Brooks Koepka

A 35-year-old professional golfer who recently returned to the PGA Tour after a stint with the LIV Golf league.

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What they’re saying

“Before her 2026 feature hits newsstands, look back on Jena Sims's Rookie of the Year-winning shoot.”

— Sports Illustrated Swimsuit

“Jena Sims is officially back for round three with SI Swimsuit!”

— Sports Illustrated Swimsuit

What’s next

The latest issue of Sports Illustrated Swimsuit featuring Jena Sims is set to hit newsstands next month.

The takeaway

Jena Sims' Rookie of the Year win in the Sports Illustrated Swimsuit issue is a significant milestone that further solidifies her status as a rising star in the world of sports and swimsuit modeling. As the wife of PGA Tour golfer Brooks Koepka, Sims has built a strong personal brand and fanbase, and this honor is a testament to her talent and hard work.