Glucose Health Expands Retail Distribution to 2,500+ Stores, Launches National Advertising Campaign

The consumer-health company specializing in soluble-fiber nutrition products is increasing brand awareness and consumer engagement.

Published on Mar. 4, 2026

Glucose Health, Inc., a consumer-health company that specializes in soluble-fiber nutrition products supporting healthy glucose metabolism and metabolic wellness, has announced the expansion of its national advertising initiatives following accelerated growth in retail distribution. The company has doubled its in-store presence to more than 2,500 retail locations nationwide, and the expanded marketing effort is designed to increase brand awareness and consumer engagement as Glucose Health products become increasingly available across the two largest pharmacy chains in the United States.

Why it matters

As awareness continues to grow around the benefits of soluble fiber, which has been designated a 'nutrient of public health concern' by the U.S. Department of Health & Human Services and the U.S. Department of Agriculture, Glucose Health is making its products more accessible to consumers and educating them on the value these products offer.

The details

Glucose Health's national advertising campaign will enhance brand visibility and point-of-sale activation across a diversified media mix, including targeted digital media, hyper-local in-store advertising, out-of-home placements, and national connected TV (CTV) streaming commercials. The company's brands, GlucoDown and Fiber Up, are manufactured in the United States and distributed through major national retailers and leading online marketplaces. Both products are soluble fiber drink mixes formulated with resistant dextrin, a dietary fiber recognized by the U.S. Food and Drug Administration for its physiological benefits in lowering post-prandial (after-meal) blood sugar.

  • Glucose Health, Inc. announced the expansion of its national advertising initiatives on March 4, 2026.

The players

Glucose Health, Inc.

A consumer-health company that specializes in soluble-fiber nutrition products supporting healthy glucose metabolism and metabolic wellness.

Marc Hatch

The COO of Glucose Health, Inc.

Mark Schaftlein

The CEO of Glucose Health, Inc.

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What they’re saying

“As awareness continues to grow around the benefits of soluble fiber—particularly as dietary fiber has been designated a 'nutrient of public health concern' by the U.S. Department of Health & Human Services and the U.S. Department of Agriculture—we're proud to make Glucose Health products easier to find and purchase.”

— Marc Hatch, COO of Glucose Health (Globe Newswire)

“Our retail partners play a critical role in making essential health products accessible. By aligning our advertising strategy with our expanding retail footprint, we're investing in long-term relationships that benefit consumers and retailers alike.”

— Mark Schaftlein, CEO of Glucose Health (Globe Newswire)

The takeaway

Glucose Health is making its soluble-fiber nutrition products more accessible to consumers nationwide by expanding its retail distribution and launching a comprehensive national advertising campaign. This effort aims to increase brand awareness and engagement around the benefits of soluble fiber, which has been recognized as a 'nutrient of public health concern' by federal health agencies.