New $25M Grocery Plan Could Reshape Trussville Traffic

Proposed development includes major road improvements funded by sales tax incentive

Published on Mar. 5, 2026

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A $25 million grocery-anchored development is being proposed for the former Chocolate Biscuit site in Trussville, Alabama. The project includes significant traffic improvements on Highway 11 and Watterson Parkway, funded in part through a 15-year sales tax incentive. City leaders are urging residents to review the plan and provide feedback at a public hearing on March 19.

Why it matters

This proposed development could have a major impact on traffic patterns in Trussville, a fast-growing suburb of Birmingham. The planned road improvements are aimed at alleviating congestion in the area, which has seen increased development and population growth in recent years.

The details

The $25 million project would redevelop the former Chocolate Biscuit site at the intersection of Watterson Parkway and Highway 11. It would include a new grocery store as the anchor tenant, along with additional retail and commercial space. The city is proposing to fund some of the necessary road improvements through a 15-year sales tax incentive.

  • A public hearing on the proposed development is scheduled for March 19, 2026 at 5:30 p.m. at Trussville City Hall.

The players

Trussville City Hall

The local government entity overseeing the proposed development and public hearing process.

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What’s next

The Trussville City Council will decide whether to approve the proposed development and sales tax incentive plan after receiving public feedback at the March 19 hearing.

The takeaway

This development represents a significant investment in Trussville's infrastructure and could reshape traffic patterns in the growing suburb, highlighting the city's efforts to balance new growth with improved transportation solutions.