Beauty Mogul Stormi Steele Launches 'Belle Collective: Birmingham'

The hit reality show follows Steele and a circle of successful southern Belles as they transform Birmingham into a hub for beauty and influence.

Apr. 10, 2026 at 12:00am

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A striking abstract composition of bold, jagged geometric shapes in high-contrast red and black, conceptually representing the glamour and influence of a group of successful women.A new reality show follows a circle of driven, successful southern Belles as they work to transform Birmingham into a hub for beauty and influence.Today in Birmingham

CEO and beauty mogul Stormi Steele, beloved by viewers of 'Love & Marriage: Huntsville', is returning to television with a new reality show 'Belle Collective: Birmingham'. The show follows Steele and a group of driven, successful southern Belles in the rising cultural hub of Birmingham as they work to transform the city into a thriving destination for beauty and influence. Steele must navigate Birmingham's deeply connected social and business scenes to forge alliances with fellow powerhouses including her savvy CFO Amber Jones, entrepreneur Tiffaney Jones, marketing strategist Funmi Ford, model and marketer Synetta Hawkins, and talent manager K'La Inman.

Why it matters

Stormi Steele's 'Belle Collective: Birmingham' taps into the growing popularity of reality shows focused on successful, ambitious women of color building their empires. The show also highlights Birmingham's emergence as a rising cultural and business center in the South.

The details

In 'Belle Collective: Birmingham', Stormi Steele will leverage her multimillion-dollar beauty empire and brand, Canvas Beauty, to help transform Birmingham into a hub for beauty, fashion, and influence. Steele will work closely with a circle of fellow southern Belles, each with their own successful businesses and unique expertise, to navigate Birmingham's social and professional landscapes.

  • Stormi Steele took a two-year break to scale her Canvas Beauty empire.
  • 'Belle Collective: Birmingham' is premiering in April 2026.

The players

Stormi Steele

CEO and beauty mogul, beloved by viewers of 'Love & Marriage: Huntsville'.

Amber Jones

Stormi Steele's savvy CFO.

Tiffaney Jones

Entrepreneur and member of Stormi's circle of successful southern Belles.

Funmi Ford

Marketing strategist and member of Stormi's circle of successful southern Belles.

Synetta Hawkins

Model, marketer, and member of Stormi's circle of successful southern Belles.

K'La Inman

Talent manager and member of Stormi's circle of successful southern Belles.

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What they’re saying

“I'm so excited to be back on television and to share my journey with viewers as I work alongside this incredible group of women to transform Birmingham into a hub for beauty, fashion, and influence.”

— Stormi Steele

The takeaway

Stormi Steele's 'Belle Collective: Birmingham' taps into the growing popularity of reality shows focused on successful, ambitious women of color building their empires, while also highlighting Birmingham's emergence as a rising cultural and business center in the South.