Email Marketing Agency
About Us
We create effective email campaigns to nurture leads
Email marketing is a powerful digital marketing channel that plays a pivotal role in lead generation, customer engagement and brand awareness. Emails are a good way to be connected with your target audience and drive traffic to your blog, website or social media page.
At National Today, we devise an email marketing strategy centered around holidays that compliment your brand, product, or campaign. With our customized email campaigns, we connect the world with your brand through everyday celebrations and get you enormous real-time traction in a short span of time.
Our approach
We write catchy content to increase click-through rate
As an email marketing agency, we create trigger-based email marketing strategies to save time, impress the customer, and increase buying chances. Our team of expert editors and marketers use the best practices, create customer personas, and identify different touchpoints using behavioral data to send automated or triggered emails to the right person at the right time.
We plan email campaigns on holidays that are specific to your brand, product, or campaign. We make sure that what we are writing about is convincing, interesting, and valuable enough to lead to successful customer action. We easily segment, target, and personalize your messages using behavioral data and attributes, and outline the best email marketing avenues for promoting your holiday.
How we work
We use call-to-action to incite action
At National Today, we believe in creating holistic, meaningful, and on-strategy content to incite action. Our email marketing strategy is unique to your brand and we add strategically derived calls-to-action that will intrigue your audience enough to engage.
To elevate your brand’s digital presence, we do a thorough audit of your brand and research your target market. We delineate any gaps in your existing content and devise strategies to drive viral potential. We gather subscribers with the help of forms and landing pages, and send those subscribers well-timed emails based on their preferences to build trust and authority.
We work with businesses of all sizes to identify any potential competitive brand conflicts, and with the help of our creative blueprints, we build email campaigns that fit your brand at all times.
What makes us different?
We split audiences into segments
Audience segmentation is key to a successful email marketing strategy. We target the right people using behavioral and customer data.
We create calls-to-action
We identify the perfect spot for a call-to-action to intrigue your audience to click through and take them to the buying stage.We understand the selling process
Awareness, consideration, conversion, loyalty, and advocacy are the five phases of an email marketing funnel. We nurture and educate your subscribers as well as push contacts to make a buying decision.We observe customer trends
We track each subscriber’s interaction with your campaign using data, and personalize messages according to their behavior, interests, and pain points.
FAQs
- How is email marketing useful for your business?
Email marketing is an important tool to elevate your brand’s presence. It allows you to segment, target, and personalize your messages using data derived from subscriber forms and landing pages. A successful email marketing campaign lets you organize your contact data, nurture leads, build relationships with existing and potential subscribers, and gain insights on every interaction.
- Why hire an email marketing agency for your business?
At National Today, we know how each email message performs. We analyze the true performance of each email with its open, click, and reply rates. Our team of expert email marketers goes beyond text and adds imagery, videos, apps, and emoji to tell your brand story and generate leads. We build you a customized email marketing roadmap that helps increase the conversion rate and grow your business.